seo for Ecommerce products and Small Businesses

Small Business and E-commerce Store SEO Services

Are you struggling or worried that your competition is making more sales or has better visibility online? Are your products even being seen in front of the right people? Is seo confusing? 

You should not be worried about ranking on Google. We will get you ranking resulting in more clicks with increased ROI (return on investment). 

We’re a transparent Search Marketing Company Certified in Google Ads focused on empowering small businesses providing search engine optimization (seo) for ecommerce stores and small business seo services.

Everyone is shopping online (ecommerce stores) these days on their mobile phones, tablet etc. These websites your customers are viewing need to be responsive with fast loading times. “No more scrolling, clicking, getting lost deep into a website. Users bounce (leave, clicking away) from websites for these reasons.

You wouldn’t want the directions to your brick-and-mortar (mom and pop) business with “maps” leading customers astray. Seo for ecommerce stores allows customers to easily find your products.

Local search engine optimization (SEO) is the definitive, most effective “online marketing channel”. Google even offers not only free GMB listings, but Google Merchant Center (pay-per-click model, proximity or distance from users location).

Websites optimized for ecommerce stores (seo) receive traffic that holistic and evergreen (organic), not to be confused with other marketing channels (ie. email, social media, PPC etc).  

Basic and effortless product descriptions will simply not be enough to compete in today’s digital age. You need to optimize your website, GMB listing (if you have one), it also needs to be structured properly and updated on a regular basis.   

We know what’s like being confused with technical website jargon (wordpress, domains, hosting, shopify, blogging) (ie. meta, sitemaps, schema mark-up, voice search) relating to Websites, Google My Business and Paid Advertising.

A Managed GMB listing can also play a massive marketing channel all on it’s own, with a free marketing kit and free business listing on Google.

Optimization can mean a lot of things when it comes to web pages. We optimize for search engines (mainly Google):

  • page speed
  • responsive web design
  • on-off page seo
  • descriptions (titles, headings)
  • meta tags
  • voice search
  • links “back-links + internal linking”
  • *Google Search Console (GSC)
  • *Google Analytics

* Optimize using Google’s free tools gives us user and data insights.  

Number one reason hiring a Professional Local SEO Company and why it should be in your marketing budget?

#1 🔎 Visibility (quality traffic, or clicks) it’s not about “quantity” or how many people (users) are clicking to your website, but the “quality” of those clicks (the user intent behind the search) and what they’re doing once on your site. 👀

Your products or service need a little help, a boost we can help reach more customers with detailed business insights. Users are now searching for large phrases with targeted keywords more then ever.

Marketing your small or micro business attracting more customers in your service area (local).

Nothing is worse and or discouraging then having a website that has been designed beautifully (time, money and effort) showcasing your company and all you offer your customers, just to find out Google isn’t even showing them properly, or they are sitting on page 10 in the SERP (search engine results page), resulting in zero clicks.

Take action, schedule an appointment today. 

5 Reasons Your Small Business Needs to Optimize for Search.

  1. Organic traffic is the primary source of traffic (evergreen)
  2. Gives creditability  
  3. Competitive advantage
  4. Enhances usability creating a better user experience (UX)
  5. Cheaper then Paid Ads or PPC (search engine marketing or SEM) SEM vs SEO-Whats the difference?

What is SEO and how does it work for small businesses in 2021?

Getting found on search engines mainly Google by means of optimizing structure, url’s, website coding, keywords, phrases, seo tools etc gives you the power to grab your user’s attention and engage with them. A few things you can implement for customer engagement:

  • Reply to comments & Reviews
  • Get involved in social media events ) and or locally in your community
  • Have social share buttons on your website
  • Search engines are looking for the most relevant, authoritative content and (products) that is closest (proximity) to the that user.

We monitor and study (what user’s are searching for, types of actions they take on your website and how long they stay “bounce rate”) 

Is SEO important for small businesses?

SEO is a key component that every business should implement for your website ranking in search “local or not”. If you’re not implementing seo, your competition will or is. We live in a fast paced digital world and optimizing the content for the user is crucial.

Get started today with GaasDigital Marketing and our small business seo services today. We create great user experiences for your customers and not just for search engines. Optimizing website elements making it easy for search engines to display and understand your content, products and or services is our priority.

Seo is very important playing a vital role recognized by all search engines, without it search engines wouldn’t have a clue where to find your services or products. Google being the powerhouse it is, also favours local content (audiences).

Creating great user experiences focused on your unique offerings allows users to easily find you. Building organic traffic is crucial to long-lasting evergreen content and very cost effective.  

Is SEO needed for ecommerce?

Seo for Ecommerce stores absolutely need to be optimized for search engines (SEO), reaching costumers ready to buy.

With the right search marketing team you can begin your journey to being a market leader appearing on the first page. On-page optimizing is most important (ie. product descriptions, images, alt tags etc)

How to improve my small business online?

  • Reviews  (ask customers)
  • Brand building (social media)
  • Hire a Google Ads Specialist (GaasDigital Marketing)
  • Facebook advertising
  • Testimonials
  • Understand your audience
  • Update posts (content) regularly
  • *Keep product inventory updated

We have listed only a few of the many different ways to tackle and improve your business online. As consumers spend more online, it’s imperative engaging with and where your audience (consumer) is.

Conclusion

We’ve covered a few different points (questions), why your small business and or e-commerce store would benefit from seo services especially for your products and services (targeted traffic).

How important local audiences and shoppers (customers) are to your online success. The importance of different advertising and marketing channels can be with some different channels types.

Content marketing, paid ads, (LSA) Local Service Ads, Citation and link building are also components that can help us grow your audience showing searching users your authority.

Organic traffic takes time but also builds trust and authority, paid traffic (paid ads) will get you results a lot faster that can also be targeted with the right Ad Company using analytics, data and user tagging. 

A online strategy with a certified professional seo services company that you can trust with your budget, brand and reputation is a key component for quality results.

Not every business(s), product or service are needing the same marketing approach (channel).  Depending on the size of your business, market and the service area you cover. 

If you want massive break-through online growth with real profits, you need to get started now.

We look forward to making your life a little easier utilizing the right strategy for your E-Commerce Store or Small Business

Optimize your products today and grow your shopping campaigns with GassDigital Marketing.

Get a free website audit with a detailed report of some little tweaks you can implement yourself right away.

Searching users are looking for your Business, Services and or Products online now. Send us a message today.

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